I am delighted you want to find out more about me personally, however please talk to my agents about commissions as they handle all of that for me. I look forward to working with you.
Caroline So

Caroline So

Originally from Southern California, Caroline went to New York at 17 with the goal of working in fashion and she hasn’t looked back since. Pencil and paper are her oldest friends, and since childhood she has explored new ways of capturing facial expressions, poses, animals, nature and more. With 10 years of experience in fashion design prior to becoming an illustrator, she’s an expert at finding unique solutions for her clients’ projects.

Her inspirations include Francis Bacon and Egon Schiele, and she also loves collecting novelty perfume bottles.


Caroline’s illustrations begin as pencil sketches as she builds up the composition. Once she’s decided on a blueprint, she traces key lines in ink, scans them into her computer, and continues in Photoshop. She loves creating a clean, modern feel to complement her natural, hand-drawn lines.


Caroline’s style is bursting with emotion, whimsy and life. She brings a touch of joy to everything she does, and gives her subjects a sense of playfulness, delicacy and quirkiness.

Fresh Beauty, Marc Jacobs Beauty, Kate Spade New York, NYDJ, Lou and Grey, Ines Di Santo, Designow, LIA Fashion, Vanilab